Jo Malone London is a British luxury fragrance and lifestyle brand founded in 1994 by Jo Malone CBE, who began her career creating bespoke scents from her London flat. The brand was acquired by The Estee Lauder Companies in 1999 and has since grown into a global luxury fragrance house. Jo Malone London is distinguished by its concept of fragrance combining, which encourages customers to layer multiple colognes to create personalized scent profiles. The brand's fragrance collection is organized into families based on ingredient character, including Citrus, Light Floral, Fruity, Spicy, and Woody categories. Iconic scents include Lime Basil & Mandarin, English Pear & Freesia, Peony & Blush Suede, and Wood Sage & Sea Salt. Beyond personal fragrance, Jo Malone London offers a comprehensive home scenting collection including candles, diffusers, and room sprays, as well as bath and body products. The brand's presentation is characterized by its cream and black packaging and signature gift boxing with grosgrain ribbon. Jo Malone London operates standalone boutiques in major cities worldwide and maintains counters in premium department stores. The brand has built a particularly strong presence in the bridal and gifting markets. The product range spans accessible luxury price points for colognes and candles to the more exclusive Cologne Intense collection.

Luxury Perfumes

Jo Malone London produces a collection of colognes, cologne intensives, and limited-edition fragrances built around the concept of scent layering and combining. Core offerings include Lime Basil & Mandarin, English Pear & Freesia, and Wood Sage & Sea Salt. The Cologne Intense line features richer, longer-lasting compositions. The brand also offers home fragrances including luxury candles, diffusers, and room sprays in signature cream and black packaging.