Prada is an Italian luxury fashion house founded in 1913 by Mario Prada in Milan as a leather goods shop. The company is led by Miuccia Prada and Patrizio Bertelli and is publicly listed on the Hong Kong Stock Exchange. Prada Group also owns Miu Miu, Church's, Car Shoe, Pasticceria Marchesi, and holds a stake in the Laboratoire de Haute Parfumerie et de Creation.

Miuccia Prada took over the family business in 1978 and transformed it into a global fashion house. The introduction of the black nylon backpack in 1984 became a defining moment for the brand, establishing Prada's approach to combining industrial materials with luxury craftsmanship. The Galleria and Re-Edition bags are among the brand's current signature leather goods.

Prada's fashion collections are designed by Miuccia Prada and Raf Simons, who joined as co-creative director in 2020. The house presents men's and women's ready-to-wear during Milan Fashion Week. Prada also operates Prada Linea Rossa, a performance-influenced line, and produces shoes, eyewear, fragrances, and accessories.

The company operates approximately 620 directly operated stores worldwide. Prada manufactures the majority of its products in its own facilities in Italy. The brand's fragrances are produced in partnership with L'Oreal Group. Prada's approach to fashion is noted for its intellectual orientation, frequent engagement with contemporary art through the Fondazione Prada, and willingness to incorporate unconventional materials and concepts into luxury design.

Fashion Houses

Prada is an Italian fashion house founded in 1913 in Milan, known for its intellectual approach to fashion design. Under Miuccia Prada and co-creative director Raf Simons, the house presents men's and women's ready-to-wear collections during Milan Fashion Week. Prada's design language frequently incorporates unconventional materials and conceptual themes, distinguishing it within the luxury fashion landscape.

Luxury Belts & Accessories

Prada produces accessories including belts, wallets, cardholders, keychains, scarves, and phone cases in saffiano leather, nylon, and brushed leather. The triangular Prada logo plaque is a recognizable design element across the accessories range. Small leather goods serve as entry-level products for the brand.

Luxury Eyewear

Prada produces sunglasses and optical frames through a licensing arrangement with EssilorLuxottica. Prada eyewear features the brand's distinctive design aesthetic and triangular logo. The line includes both fashion-forward statement pieces and classic silhouettes. Prada Linea Rossa eyewear offers sport-influenced designs.

Luxury Handbags

Prada's handbag and leather goods division is central to the brand's business. The Galleria, a structured saffiano leather tote, is the house's signature bag. The Re-Edition line reissues iconic Prada designs from previous decades, including the nylon styles from the 1990s and 2000s. Prada bags are manufactured in the company's own Italian factories using saffiano leather, nylon, and other materials.

Luxury Perfumes

Prada's fragrance portfolio includes Prada Candy, Prada Luna Rossa, Prada L'Homme, and Prada Paradoxe. Fragrances are produced through a licensing partnership with L'Oreal Group. The brand also offers Les Infusions, a collection of refined, lighter scents. Fragrances are widely distributed through department stores, specialty retailers, and online.

Luxury Shoes

Prada produces men's and women's footwear including loafers, boots, sandals, pumps, and sneakers. The brushed leather loafer is one of the brand's most recognizable shoe designs. Prada's Monolith combat boot and platform styles have gained prominence in recent collections. Footwear is manufactured in the company's Italian production facilities.