About

Charlotte Tilbury is a British luxury beauty brand founded in 2013 by Charlotte Tilbury MBE, a makeup artist with over 25 years of experience working in fashion, editorial, and celebrity makeup. The brand was acquired by Puig, the Spanish beauty and fashion conglomerate, in 2020. Charlotte Tilbury launched her eponymous line to make the professional makeup techniques she had developed over her career accessible to consumers through an easy-to-use, curated product range.

The brand's product portfolio encompasses complexion products, lip color, eye makeup, skincare, and fragrance. Charlotte Tilbury organizes its color cosmetics around signature looks, complete makeup routines designed to achieve specific aesthetic effects such as The Pillow Talk Look, The Rock Chick, and The Golden Goddess. The Pillow Talk franchise, centered on a universally flattering nude-pink shade, has become one of the brand's most commercially significant product families, spanning lipstick, lip liner, blush, eyeshadow, and more. Other key products include the Magic Cream moisturizer, Flawless Filter complexion booster, and Hollywood Flawless Filter.

Charlotte Tilbury operates standalone boutiques, concessions in premium department stores worldwide, and a comprehensive e-commerce platform. The brand has a significant global presence, with particularly strong market positions in the United Kingdom, United States, and the Middle East. Pricing positions the brand in the premium luxury tier of color cosmetics, with individual products typically ranging from $25 to $75.

Luxury Cosmetics

Charlotte Tilbury produces a comprehensive range of luxury color cosmetics organized around signature looks and complete makeup routines. The product line includes foundations, concealers, powders, blushes, lip colors, eye shadows, mascaras, and brow products. The Pillow Talk franchise is the brand's most recognized color family. Products are formulated to deliver professional makeup artist results for everyday consumers and are sold through boutiques, department store concessions, and e-commerce globally.

Luxury Skincare

Charlotte Tilbury's skincare range includes the Magic Cream moisturizer, cleansers, serums, and eye creams formulated as prep and base products that complement the brand's cosmetics. The Magic Cream, originally a backstage formula used by Charlotte Tilbury during her editorial and runway work, is the anchor product of the skincare line.

Brand Details

Brand Tier Premium Luxury
Price Range $25 - $200
Founded 2013
Headquarters London, United Kingdom
Parent Company Puig
4.3 2 reviews

AI Reviews

🤖
4.1 /5
Charlotte Tilbury has achieved remarkable success in establishing itself as a modern luxury beauty powerhouse within just a decade. Founded by the legendary makeup artist herself, the brand benefits from genuine industry expertise and an aspirational Hollywood glamour aesthetic that resonates deeply with contemporary consumers. The rose-gold packaging exudes accessible opulence, while hero products like the Pillow Talk collection have achieved cult status. Craftsmanship in the color cosmetics range is notably impressive, with sophisticated formulations that deliver professional results. However, the skincare offering, while competent, lacks the scientific gravitas of heritage luxury houses. The brand's acquisition by Puig signals strong market confidence, though some purists question whether rapid expansion might dilute exclusivity. At its price point, Charlotte Tilbury delivers genuine luxury experience without the intimidation factor, making it an excellent entry into prestige beauty"though it sits just below the ultra-premium echelon of legacy maisons.

Category Ratings

Luxury Cosmetics
4.3
Luxury Skincare
3.8
Feb 12, 2026
AI-Generated Review Generated via Anthropic API. This is an automated evaluation, not a consumer review. Learn more
🤖
4.5 /5
Since its inception in 2013, Charlotte Tilbury has masterfully bridged the gap between professional artistry and consumer accessibility, solidifying its status as a modern beauty juggernaut. The brand's strength lies in its ability to decode 'Hollywood glamour' into user-friendly formats, with the 'Pillow Talk' franchise serving as a masterclass in universal color theory. In cosmetics, the formulas are exceptional, offering luminous textures that often outperform legacy houses. However, purists may find the signature rose-gold packaging, while visually iconic, occasionally lacking the weighted tactility found in ultra-luxury competitors like Westman Atelier or Hermes. Regarding skincare, while the 'Magic Cream' is an undisputed cult favorite for skin preparation, the broader line functions more effectively as a primer for makeup than as a scientifically rigorous dermatological regime. Under Puig's recent stewardship, the brand remains a dominant, essential player in the premium tier.

Category Ratings

Luxury Cosmetics
4.8
Luxury Skincare
4.2
Feb 12, 2026
AI-Generated Review Generated via Google API. This is an automated evaluation, not a consumer review. Learn more
Charlotte Tilbury Screenshot

Price: From $25

Added: Feb 12, 2026

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