Land Rover is a British manufacturer of luxury SUVs and off-road vehicles, originally established in 1948 as a vehicle line by the Rover Company, and currently operating as a marque under JLR (formerly Jaguar Land Rover), a subsidiary of Tata Motors of India. The brand is headquartered in Gaydon, Warwickshire, England, with principal manufacturing facilities in Solihull and Halewood. Land Rover's product range encompasses three distinct families: Range Rover, Defender, and Discovery, each serving different segments of the luxury SUV market. The Range Rover, first introduced in 1970, is the brand's flagship and one of the most recognized luxury SUVs in the world, combining all-terrain capability with interior appointments that rival the finest luxury sedans. The current fifth-generation Range Rover is available with mild-hybrid inline-six, plug-in hybrid, and fully electric powertrains. The Range Rover Sport offers a more dynamic, performance-oriented alternative, while the Range Rover Evoque and Velar serve the compact and midsize luxury crossover segments respectively. The Defender, relaunched in 2020, reimagines Land Rover's utilitarian heritage for the modern era with advanced terrain management systems and a more refined interior. The Discovery provides seven-seat versatility for families. Land Rover's Terrain Response system, adjustable air suspension, and permanent all-wheel-drive architecture are hallmarks of the brand, providing genuine off-road capability that distinguishes its vehicles from road-biased competitors. The brand has a significant presence in over 100 markets worldwide.

Luxury Electric Vehicles

Land Rover is expanding into electric mobility with the forthcoming Range Rover Electric, the brand's first fully battery-electric vehicle. The current Range Rover and Range Rover Sport are available as plug-in hybrids with significant electric-only range, representing a transitional step toward the brand's commitment to offering electric options across its entire lineup.

Luxury SUVs

Land Rover is synonymous with luxury SUVs, offering the Range Rover, Range Rover Sport, Range Rover Velar, Range Rover Evoque, Defender, and Discovery model lines. The Range Rover flagship is one of the most prestigious SUVs in the world, featuring a cabin appointed with materials rivaling luxury sedans, combined with genuine all-terrain capability through advanced Terrain Response systems and air suspension.