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Cloud7
About
Cloud7 is a Berlin-based luxury dog accessories brand founded in 2010 by Petra Jungebluth, a designer who previously worked in fashion for brands including Tommy Hilfiger. The company has grown into one of the leading premium dog accessory labels in the German-speaking market and sells internationally through its own webshop and selected retailers.
The brand's collections cover dog beds and baskets, dog coats and knitwear, collars and leashes in leather, carriers and travel bags, and grooming and care products. Cloud7 is particularly known for its dog coats, including waterproof, loden, and quilted styles, and for beds that use natural materials such as wool, linen, and organic cotton in muted, interior-friendly colorways.
Cloud7 emphasizes production in small European workshops and factories, with attention to sustainable and transparent sourcing. The brand has collaborated with luxury and design companies, most prominently a travel collection with the luggage maker Tumi that included an airline-compliant dog flight carrier, and its products have received design press coverage and awards.
Products are sold direct-to-consumer through cloud7.de, which ships internationally, and through premium pet boutiques, concept stores, and department stores in Europe, Asia, and North America. The company remains founder-led from Berlin and positions itself at the intersection of pet care, fashion, and interior design.
The brand's collections cover dog beds and baskets, dog coats and knitwear, collars and leashes in leather, carriers and travel bags, and grooming and care products. Cloud7 is particularly known for its dog coats, including waterproof, loden, and quilted styles, and for beds that use natural materials such as wool, linen, and organic cotton in muted, interior-friendly colorways.
Cloud7 emphasizes production in small European workshops and factories, with attention to sustainable and transparent sourcing. The brand has collaborated with luxury and design companies, most prominently a travel collection with the luggage maker Tumi that included an airline-compliant dog flight carrier, and its products have received design press coverage and awards.
Products are sold direct-to-consumer through cloud7.de, which ships internationally, and through premium pet boutiques, concept stores, and department stores in Europe, Asia, and North America. The company remains founder-led from Berlin and positions itself at the intersection of pet care, fashion, and interior design.
Luxury Pet Brands
Cloud7 is Berlin's premium dog accessories label, founded in 2010 by fashion designer Petra Jungebluth. Known for natural-material dog beds, tailored dog coats, and leather leads made in small European workshops, the brand has collaborated with Tumi on a luxury dog travel collection.
Brand Details
Brand Tier
Premium Luxury
Price Range
$50 - $800
Founded
2010
Headquarters
Berlin, Germany
4.0
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Claude Sonnet 5
AI Review
4.0/5
Cloud7 has a clear design point of view that separates it from the crowded field of premium pet accessories: an actual fashion background behind the product decisions, evident in the tailoring-level attention paid to the dog coats, particularly the loden and quilted styles, which read more like considered outerwear than novelty pet apparel. The muted, interior-friendly colorways on beds and baskets show real awareness that these products live in people's homes and need to look intentional there, not just functional. Small European workshop production keeps craftsmanship consistent, and the Tumi collaboration, complete with an airline-compliant carrier, was a smart validation of the brand's design credibility beyond the pet category itself. It sits a tier below the very top of luxury pet furnishings in material rarity and price, more premium-accessible than rarefied, which broadens its market but also means the exclusivity is more about design sensibility than genuine scarcity. For owners who want their dog's gear to match a well-appointed home without paying couture-level prices, Cloud7 is a well-executed, design-forward choice.
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Jul 10, 2026
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