Gucci, founded in 1921 by Guccio Gucci in Florence, is one of the most storied houses in luxury fashion—renowned for marrying Italian craftsmanship with bold design and cultural relevance. Over its long history, Gucci has evolved from a leather-goods and luggage maker to a full lifestyle brand offering ready-to-wear, handbags, shoes, accessories, home decor, jewellery, fragrances, and beauty. Signature motifs like the double-G monogram, the horsebit, and its equestrian heritage are repeatedly reinterpreted through new creative directions. Under the parent group Kering, its current leadership is focused on balancing heritage, innovation, and modern sensibility, especially under the recent appointment of Demna as Creative Director (as of 2025). Today, Gucci stands for luxurious eclecticism—where classic elegance and daring style intersect, often leaning into maximalism, rich textures, and expressive identity.
Beauty Brands
Gucci Beauty translates the house’s eclectic spirit into a luxurious cosmetics and fragrance universe, celebrating self-expression, individuality, and Italian glamour. The line spans lipsticks, foundations, eyeshadows, mascaras, powders, and nail polishes, each presented in ornate, vintage-inspired packaging that reflects Gucci’s signature aesthetic. The formulations balance high performance with sensorial pleasure, offering diverse textures, rich pigments, and inclusive shade ranges. Alongside makeup, Gucci Beauty also includes a portfolio of fragrances—such as Gucci Bloom, Gucci Flora, and Gucci Guilty—which capture the brand’s storytelling approach through scent. Together, the collection embodies creativity, craftsmanship, and freedom of beauty, making Gucci Beauty as much about artistry and identity as it is about luxury.
Handbag Brands
Gucci handbags are icons of Italian luxury, crafting together rich heritage, bold design, and impeccable craftsmanship. Their collections range from classic bamboo-handled totes first introduced in the 1940s to modern reinterpretations like the Dionysus, GG Marmont, Ophidia, Horsebit 1955, and Jackie 1961 lines. Signature Gucci motifs — double-G hardware, GG monogram canvas, equestrian inspirations, green-red-green web stripes — reappear in many silhouettes, whether structured top handles, soft shoulder bags, crossbodies or evening clutches. Materials are premium: buttery leathers, GG Supreme and canvas mixes, exotic skins, and accent hardware finished in antiqued or brushed metals. With attention to lining, hardware, stitching, and iconic detailing, each Gucci handbag blends functionality with elegance, heritage with modernity, making them both status symbols and everyday objects of desire.
Jewelry Brands
Gucci Jewelry draws from the House’s rich Florentine heritage to create pieces that are at once bold, symbolic, and beautifully crafted. Its lines—spanning fashion/fine jewelry and High Jewelry—feature iconic motifs such as the interlocking G, horsebit, flora and fauna elements, and other emblematic symbols reinterpreted in rings, earrings, necklaces, and bracelets. The fashion-jewelry collections often use sterling silver, gold plating, enamel, bold colors, and crystals, delivering stylish and wearable pieces; meanwhile, the fine and High Jewelry work with precious metals, diamonds, gemstones and elevated craftsmanship, redefining Gucci codes in luxurious settings. Whether statement or subtle, each design is meant to reflect personality, craftsmanship, and the distinctive blend of tradition and modern flair that is central to Gucci.
Sneaker Brands
Gucci sneakers represent a fusion of sports-heritage and high fashion, combining iconic brand codes with premium materials and inventive silhouettes. From the clean and versatile Ace line to heritage styles like Tennis 1977, and newer statements such as Re-Motion and Re-Web, each sneaker often features Gucci’s signature motifs — the double-G logo, green-red-green web stripes, bold embroidery, and vintage canvas treatments. Crafted in Italy, they use high-quality leather, suede, canvas, and rubber soles, with detailing like embroidered patches, metallic eyelets, contrasted panels, and sometimes retro or exaggerated sole proportions. Whether understated or maximalist, Gucci sneakers serve as both lifestyle staples and expressions of taste — stylish, collectible, and built to stand out.
Watch Brands
Gucci watches unite the flair of Italian design with Swiss watchmaking precision, resulting in timepieces that are as much fashion statements as instruments of craftsmanship. Key lines such as G-Timeless, 25H, Gucci Dive, Diamantissima, and Interlocking showcase a variety of shapes—round, rectangular, flat, sporty—blended with signature Gucci motifs like the double-G, web stripes, stars, and animal or botanical iconography. Many models use high-quality materials including stainless steel, gold plating, leather straps, sapphire crystal, and often feature Swiss quartz movements. Elegant finishes, detailed dials, and decorative hardware ensure each watch embodies both heritage elegance and modern luxury.